How to Develop Best Custom White Label Travel Portals that Attract More Customers?
Living in the era of technological advancements only makes our lives different because we want to see an impact of technology – in almost everything that we do in our daily lives. When we speak in terms of travel companies, they are aggressively looking out for new avenues to market their products and services, on a global scale by using technological innovations. The travel and tourism industry in the recent time has undergone a vast change – thanks to technology. The result is the birth of a new buzzword that has emerged, out of the fierce competition that exists in the marketplace – a White Label travel portal development.
The travel companies are looking out for developing a travel portal for themselves, with the help of an in-house application development team or they take recourse to 3rd Party Travel Portal Development Companies for building a travel portal. At this point, we need to know “What is a Travel Portal?”.
What is a Travel Portal?
Travel management companies, travel agencies and travel aggregators as well as the tour operators are constantly seeking for a comprehensive solution that has an online booking system and caters to the needs of the travel industry, from the same travel portal. These companies provide feature-rich white label travel portal design and development and maintenance services.
Online travel portal development is a critical task and requires lots of attention to be paid to the various aspects of technology integration services. One good example is travel APIs on such services like hotels, flights, car rentals, flight packages, insurance as well cruise services. The travel portals also come integrated with Global Distribution System(GDS).
A GDS is nothing but a computerized reservation network that acts as a single point of access for the accommodation of airline seats, car rentals, reservation of hotel rooms as well as other travel related items as accessed by other travel agencies and by larger corporations too. The GDS feeds are usually incorporated into a travel portal website through XML. The travel portal development companies are linked with these companies that offer such GDS services such as Amadeus, Sabre, Galileo, Abacus and Travelport and many such services.
The advantage of using the above API/GDS integration services lies in the fact that the travelers can obtain all the information regarding the services desired by them, from a single point of contact with the travel portal. Other than the above two integrations, some other type integrations are payment gateway integration and social media integrations. So, let’s now delve into “What is a Payment Gateway Integration?”.
Payment Gateway Integration
The clients of the travel portal for your business will always want to get online payments from the same website itself. They would prefer to pay through a chosen payment gateway service provider such as PayPal. It will make their lives easier and hassle-free as they indulge in such online business transactions. The clients will be able to make payments through debit, credit cards or net banking through the highly secured way of payments. This secured way of payment ensures the complete peace of mind for the client.
Other Design Elements
While developing custom travel portals, one must always look for certain essential elements, while designing the travel portals and one of them happens to be an eye-catching User Interface(UI). If the customers opt to navigate the website for booking through their smartphones, then responsive design is what is to be considered by the travel portal development company.
To conclude, we must also have social media integration with your travel portal website, to effectively harness the power of social media with the help of streamlining insights and information, related to travel deals and holiday packages – that provides comprehensive and optimal online travel agency solutions.
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